Millennium Audio Visual
Info
ID were invited to re-design the Millennium Audio Visual (MAV) website.
The new site needed to be more "on brand" and encourage repeat visitation.
In addition, the old site was not W3C standards-compliant and unnecessarily expensive to update due to the out-dated model of HTML programming.
What we did
Update
We've recently completed their Blog, News and Top 5 Tips sections. These were custom built with a back-end Administration system so that both sections can be updated in-house.
Built with Ruby on Rails mixed with some tasty AJAX.
Overview
For the redesign to be effective, we reviewed the navigation, search engine ranking and overall "look & feel" / interface.
We also brought in Adam Burke to help oversee branding and work with Jonathan on strategy. We would not have had the success we did without help from John Parry and Kain Balzary.
After some discussion and "eye opening", we did this:
- Corporate identity makeover - logo, business stationary.
- Marketing strategy.
- Complete website redesign.
- Search Engine Optimisation.
- Flash animated gallery and navigation system.
